Beamr HEVC Video Software AMD EPYC 7742 Solution Brief





Beamr Imaging Ltd. started in 2009 by the prolific technology entrepreneur Sharon Carmel who has two previous startup exits to his credit including a digital graphics and imaging technology company that scaled to a $7 billion valuation on the London stock exchange, and a cloud synchronization company sold to Phoenix Technologies. Beamr maintains offices around the world in Tel Aviv Israel, St. Petersburg Russia, and Palo Alto California. This guarantees world-class support for our enterprise clients, cable companies, telcos, online video distributors, and OVPs expect.

The advanced imaging technology Beamr developed for our codecs are covered by 11 granted patents that are a part of the 44 total patents the company holds that cover our class leading video optimization developments. Though video quality and bitrate continues to be a core focus of development, Beamr recognized the prevailing trend to increase compute performance and density of software-based video encoding and transcoding infrastructure as a key to securing a competitive advantage for MSOs, streaming video platforms, and CDNs. With compute efficiency being an essential goal, video architects must enable encoding and delivery of advanced entertainment content, by embracing new technologies, capabilities, and standards such as HEVC, HDR, and 4K.

Beamr's perceptual quality measure is based on a proprietary, low complexity, highly reliable, perceptually aligned quality metric that is covered by thirty-three granted patents. The existence of this unique quality measure makes possible the task of controlling a video encoder to obtain an output clip with maximal compression of the video input while maintaining the input video resolution, format and visual quality. CABR does this by controlling the compression level of each frame in the video sequence in such a way that it is compressed to the maximum while producing a perceptually identical output.

The Beamr quality measure has been in development since 2009. After extensive refinement, and subjecting it to the strict requirements and testing of ITU BT.500 which is an International standard for testing image quality, we were able to confirm that there is a sufficiently high correlation of our quality measure with human viewing results. The Beamr quality measure takes into account temporal artifacts. Since it is not sufficient to ensure only beamr hevc at the frame level that degradation has not been introduced - it is also necessary to preserve the quality of the video's temporal flow. If you view a video encoded using the VBR rate-control and a video encoded with the CABR rate-control side-by-side, they will be perceptually identical to the human eye under normal viewing conditions. This is a secret to how the process is able to guarantee image quality.

As the next step in the development of CABR, Beamr showcased at NAB 2019 the ability for CABR to silicon accelerated by showing integration with the Intel Media SDK. Silicon accelerated CABR allows Beamr to move closer to the original vision of optimizing the network and bringing newfound bandwidth savings. The Beamr CABR SDK enables video engineers to utilize the efficiency of silicon encoders so that they can create massively scalable consumer device, cloud, and edge encoding solutions which balance encoder density and performance, with bitrate efficiency.




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